Impact – Trackdesk Integration Guide
Use this guide to connect Impact tracking with Trackdesk, so that clicks from Trackdesk are tracked in Impact and conversions are reported back into Trackdesk.
1. Create a Tracking Link in Impact
Log in to your Impact account.
Go to Discover → My Brands.
Select the card for the brand you want to work with.
Under the brand’s name, select [More] → Tracking Integration.
Copy the base tracking link provided for the campaign.
Example format:
https://example.sjv.io/XXXXXX
2. Add the subId1 Parameter for Click Tracking
Impact does not have a quick “click-to-add” option for custom parameters, so add it manually.
Take the base Impact tracking link you copied.
Append the parameter
subId1={cid}to allow Trackdesk to pass its click ID.
Final tracking link format:
https://example.sjv.io/XXXXXX?subId1={cid}Use this URL as the redirect link in your Trackdesk offer.
3. Set Up a Postback in Impact
Follow these steps (based on the official Impact interface):
From the top navigation bar, select Discover → My Brands.
Select the card for the brand you’re setting up.
Under the brand's name, select [More] → Tracking Integration.
Near the top-right corner, select Add Postback.
Select the event type (formerly called action tracker) that should trigger the postback.
Enter your Trackdesk postback URL, for example:
https://tenantID.trackdesk.com/tracking/conversion/v1?cid={SubId1}&conversionTypeCode=sale&amount.value={Payout}Make sure to replace tenantID with your actual tenant ID.
Find your Tenant ID based on the article here.
Parameters
cid={SubId1}→ sends the click ID back to TrackdeskconversionTypeCode=sale→ labels the conversion typeamount.value={Payout}→ sends the payout amount from Impact
So the result is that Trackdesk click IDs are passed to Impact via subId1, and approved conversions are reported back to Trackdesk using the Impact postback.