Connect 3rd-Party Affiliate Networks

When you are running your affiliate program in Trackdesk but are also an affiliate in other networks (such as Impact, Tune, CAKE, Awin, MaxBounty, etc.), you can connect these accounts to Trackdesk, to track clicks and conversions from these platforms.

This allows you to:

Bring external offers into your Trackdesk account.
Let your affiliates promote those offers via Trackdesk.
Track conversions consistently via redirect + postback setup.

With this method, your affiliates continue to use Trackdesk links, while traffic is passed to the 3rd-party network and conversions return back to the Trackdesk account.

Requirements

For integration to work, the 3rd-party network must support:

Accepting custom tracking parameters (subIDs / click IDs) in their offer links.
Postbacks (S2S tracking) to be able to send conversions back to Trackdesk.
The ability to insert values from subIDs into the postback.

Step-by-Step Setup

1. Configure Redirect Tracking in Trackdesk

Campaigns for 3rd-party networks in Trackdesk must use redirect tracking. This ensures every click is assigned a unique CID (short for Click ID) and this ID is passed to the 3rd-party network for future reference of conversions.

2. Create an Offer in Trackdesk

For each 3rd-party offer link, create a new offer in Trackdesk.

Paste the network’s offer link as the Landing page.
Append Trackdesk’s {cid} token into a subID parameter supported by the network.

Example:

https://network.com/offer?offer_id=123&aff_id=xyz&sub1={cid}

Where {cid} will be replaced dynamically by Trackdesk with a unique click ID when the end user navigates through the affiliate tracking link from your Trackdesk account.

3. Set the Postback in the 3rd-Party Network

In the network’s dashboard, configure a postback URL to send conversions back to Trackdesk.

General format:

https://YOUR_TENANT_ID.trackdesk.com/tracking/conversion/v1? conversionTypeCode=SALE&cid={sub1}&amount.value={sale_amount}&externalId={transaction_id}

Make sure to replace YOUR TENANT ID with your actual tenant ID. Find your Tenant ID based on the article here.

{sub1} → or similarly named parameter will contain the Trackdesk cid captured at end user visit.
{sale_amount} → or similarly named parameter will contain the transaction value provided by the network, so that the commission of the network and affiliate can be correctly stored with the conversion.
{transaction_id} → or similarly named parameter will contain the order or conversion ID, such parameter is very valuable to have, so that there is a backwards reference to the advertiser platform.

Note that the name of the three example parameters above fully depend on the 3rd-party network and their terminology, they might be named differently.

Network-Specific Examples

Impact

Example format of tracking link from Impact that will be added to the Trackdesk offer as landing page:
```
https://track.impact.com/c/12345/67890/1234?subId1={cid}
```
Postback that will be set up in Impact to return conversions to Trackdesk account:
```
https://YOUR_TENANT_ID.trackdesk.com/tracking/conversion/v1?conversionTypeCode=sale&cid={subId1}&amount.value={ORDERAMOUNT}&externalId={ORDERID}
```
Make sure to replace YOUR TENANT ID with your actual tenant ID. Find your Tenant ID based on the article here.

Tune

Example format of tracking link from Tune that will be added to the Trackdesk offer as landing page:
```
https://demo.go2cloud.org/aff_c?offer_id=1&aff_id=1&aff_sub={cid}
```
Postback that will be set up in Tune to return conversions to Trackdesk account:
```
https://YOUR_TENANT_ID.trackdesk.com/tracking/conversion/v1?conversionTypeCode=sale&cid={aff_sub}&amount.value={sale_amount}&externalId={transaction_id}
```
Make sure to replace YOUR TENANT ID with your actual tenant ID. Find your Tenant ID based on the article here.

CAKE

Example format of tracking link from CAKE that will be added to the Trackdesk offer as landing page:
```
https://cakebaseurl.com/?a=CakeAffID&c=CakeCreativeID&s1={cid}
```
Postback that will be set up in CAKE to return conversions to Trackdesk account:
```
https://YOUR_TENANT_ID.trackdesk.com/tracking/conversion/v1?conversionTypeCode=sale&cid=#s1#&amount.value=#price#&externalId=#tid#
```
Make sure to replace YOUR TENANT ID with your actual tenant ID. Find your Tenant ID based on the article here.

Post Affiliate Pro

Example format of tracking link from Post Affiliate Pro that will be added to the Trackdesk offer as landing page:
```
https://shop.merchant.com/?a_aid=YourAffiliateID&a_bid=IDofTheBanner&data1={cid}
```

Postback that will be set up in Post Affiliate Pro to return conversions to Trackdesk account:
```
https://YOUR_TENANT_ID.trackdesk.com/tracking/conversion/v1?conversionTypeCode=sale&cid={$firstclickdata1}&amount.value={$totalcost}&externalId={$orderid}
```
Make sure to replace YOUR TENANT ID with your actual tenant ID. Find your Tenant ID based on the article here.

Awin

Example format of tracking link from Awin that will be added to the Trackdesk offer as landing page:
```
https://www.awin1.com/pclick.php?mid=3&id=26491&clickref={cid}
```
Postback that will be set up in Awin to return conversions to Trackdesk account:
```
https://YOUR_TENANT_ID.trackdesk.com/tracking/conversion/v1?conversionTypeCode=sale&cid=!!!clickref!!!&amount.value=!!!transactionAmount!!!&externalId=!!!transactionId!!!
```
Make sure to replace YOUR TENANT ID with your actual tenant ID. Find your Tenant ID based on the article here.

Tradedoubler

Example format of tracking link from Tradedoubler that will be added to the Trackdesk offer as landing page:
```
https://clk.tradedoubler.com/click?p=123456&a=1234567&g=12345678&epi={cid}
```
Postback that will be set up in Tradedoubler to return conversions to Trackdesk account:
```
https://YOUR_TENANT_ID.trackdesk.com/tracking/conversion/v1?conversionTypeCode=sale&cid=${epi}&amount.value=${orderValue}&externalId=${transactionId}
```
Make sure to replace YOUR TENANT ID with your actual tenant ID. Find your Tenant ID based on the article here.

MaxBounty

Example format of tracking link from MaxBounty that will be added to the Trackdesk offer as landing page:
```
https://www.mb14.com/lnk.asp?o=12345&c=123456&a=654321&s2={cid}
```
Postback that will be set up in MaxBounty to return conversions to Trackdesk account:
```
https://YOUR_TENANT_ID.trackdesk.com/tracking/conversion/v1?conversionTypeCode=sale&cid=#S2#&amount.value=#RATE#
```
Make sure to replace YOUR TENANT ID with your actual tenant ID. Find your Tenant ID based on the article here.

Summary

By connecting 3rd-party networks via redirect + postback integration, you can:

Centralize tracking inside Trackdesk.
Allow your affiliates to promote offers from other networks.
Ensure conversions are tracked reliably across all programs.

Stripe Integration via Payment Links

Redirect tracking

Commission for Clicks

Advertiser Postback