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Quality control

Manually validate incoming conversion quality by setting a percentage of conversions to fall in a specific status.

Zuzana Toulcová avatar
Written by Zuzana Toulcová
Updated over a week ago

Dealing with a high volume of incoming conversions and want peace of mind that everything is up to standard? Or do you handle a smaller number of high-value conversions that you want to monitor closely? The Quality Control feature allows you to set a percentage of conversions to be created in a special "Quality Control" state before they are approved.

This feature is available exclusively on the Enterprise and Network plans.

Feature update history

03/04/25

  • Added quality control to advertiser and offer level.

  • Added option to use only specific conversions types when evaluating quality control.

Setting up global level quality control

Global level quality control will count conversions on all offers in the system, unless overridden on advertiser and/or offer level.

  1. Navigate to Settings -> Tracking –> Quality control.

  2. Enable the quality control setting switch

  3. Optionally select if you want to use only specific conversion types* for quality control.

  4. Set the percentage of conversions to be created in the quality control status

You can use up to two decimal points, the percentage is calculated as fraction:

  • 10% will mark every 10th conversion

  • 1% will mark every 100th conversion

  • 0,1% will mark every 1,000th conversion

  • 0,01% will mark every 10,000th conversion

*When selecting multiple conversion types, they add up into a single conversion pool for quality control. Individual quality control amount per conversion type is currently not supported.

Setting up advertiser level quality control

Advertiser level quality control will count conversions on all offers of the specific advertiser, unless overridden on offer level.

  1. Navigate to Advertiser list -> Advertiser detail –> Quality control.

  2. Enable the quality control setting switch

  3. Optionally select if you want to use only specific conversion types for quality control.

  4. Set the percentage of conversions to be created in the quality control status

Setting up offer level quality control

Offer level quality control will count conversions on a specific offer.

  1. Navigate to Offer list -> Offer detail –> Quality control.

  2. Enable the quality control setting switch

  3. Optionally select if you want to use only specific conversion types for quality control.

  4. Set the percentage of conversions to be created in the quality control status

When using advertiser or offer level quality control, the conversions are counted only on the set levels and are not counted to the entity above them (e.g. global).

Quality control impact

All conversions created in the quality control status:

  • are marked by a special "Quality control" status

  • require manual approval

  • are not visible to affiliates

  • do not fire affiliate postbacks

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