System allows to determine from which metric should affiliate payout be shown to affiliates, allowing you to show affiliates they are getting some percentage of your cut, or getting some percentage of the whole advertiser sale amount.
Revenue based
Choosing revenue based re-calculates affiliates' percentage payouts from the revenue.
Sales amount based
Choosing sales amount based re-calculates affiliates' percentage payouts from the sales amount.
To better understand the underlying concepts, let's take an example of following conversion:
Sale amount is $100 β The total value of the purchase from the end user.
Revenue amount is set to 10% - so in this example $10 is attributed as revenue of the network.
Payout is set to 10% β thus $1
In case of Revenue based, the affiliate will be shown 10% on the offer (as 10% from the revenue).
In case of Sales amount based, the affiliate will be shown 1% on the offer (as 10% from the 10%).